March 17, 2008: Sony will add four new W-series models and one T-series model to its digicam range and also introduce a new digital photo frame.
The new digicams come with Sony’s face detection technology, which now features adult and child recognition for improved image quality. The popular Smile Shutter function is also available in the new models, along with body-integrated Super SteadyShot optical image stabilisation. An enhanced Intelligent Scene Recognition technology also senses ambient conditions and automatically selects the optimal setting from up to five different scenes. Image management solutions let users playback pictures by date, folder, faces or list of favourites. In camera retouching options include trimming and red eye reduction, while a new Happy Faces function lets users put a smile on frowning faces. Images can also be played back in high-definition (HD) with the HD Slideshow and music slide show with Photo Music.
Sony_W-series
The new W-series Cyber-shots. Leading the line up in the new W Series range is the DSCW150, which delivers 8.1-megapixel resolution, 5x optical zoom and a wide angle lens. Available in silver, black and red, it will sell for an RRP of $399 and be available in April. The DSCW120 (RRP $379), which goes on sale this month, is available in pink only and features 7.2-megapixel resolution plus a 4x optical zoom lens.
Sony_T300
The three colours of the new T300 model. The DSCW110 (RRP $299) combines a 7.2-megapixel imager with a 4x optical zoom lens and 2.5-inch LCD. The DSCW300 (RRP $599) comes in titanium grey and has a 13.6-megapixel imager and 5x optical zoom lens. It will be available in red, black and silver. Both these models are due for release in May. The new DSCT300 has a 10.1-megapixel sensor, 5x optical zoom lens and 3.5-inch LCD Touch Screen. Priced at $699, it is available now.
Sony-frame
Sony’s new digital photo frame. Sony’s DPF-D70 digital photo frame has a 7-inch screen with a 15:9 aspect ratio and a resolution of 800 x 400 pixels. It comes with 256MB of internal memory and will be available in late April for $249. For full details of all products and stockists, visit www.sony.com.au.
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