Nikkei magazine has published the global sales figures and market share percentages for digital stills and video cameras sold in 2023.


This pie graph shows the results of the latest global market shares analysis. (Source: Nikkei Magazine.)

The numbers are based on data from CIPA and JEITA and have been reported by the Japanese website dclife.
The worldwide market shares for 2023 are as follows:
Canon: 3.34 million units (46.5%)
Sony: 2 million units (27.9%)
Nikon: 810,000 units (11.3%)
Fujifilm: 430,000 units (6.0%)
Panasonic: 260,000 units (3.6%)
OM Digital Solutions: 180,000 units (2.5%)
Ricoh Imaging: 60,000 units (0.8%)

According to the magazine, the rate of decline in the global digital camera market share has slowed compared to the previous year and demand for high-performance mirrorless cameras is increasing.