Nikon Corporation has announced details of the new wholly owned Australian sales and service subsidiary that has been launched to ‘fortify sales of imaging products, beginning with digital cameras, and to enhance after-sales service in Australia’.

 

October 17, 2006: Nikon Corporation has announced details of the new wholly owned Australian sales and service subsidiary that has been launched to ‘fortify sales of imaging products, beginning with digital cameras, and to enhance after-sales service in Australia’.
Nikon Australia Pty. Ltd. will commence operations on 1 November 2006 with a start-up capital of AUD $4 million from Nikon Corporation. The company’s offices will be located at Unit F1, Lidcombe Business Park, 3-29 Birnie Avenue, Lidcombe NSW 2141. Mr Kyoichi Hagimori has been appointed as Managing Director. He will lead a staff of approximately 40.
A press release from Nikon Corporation states: “Our primary goals in establishing this subsidiary are to strengthen and expand our presence in the Australian market and to improve customer service with a system integrating all aspects of our business in Australia, from marketing to sales, customer support, and after-sales service. In addition, we believe that strategic marketing and effective advertising will lead to increased sales and greater permeation of the Nikon brand, further increasing Nikon’s presence in Australia.”