Hasselblad has released details of a new 39-megapixel DSLR camera and comprehensive line of 39-megapixel camera backs.

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January 11, 2006: Hasselblad has released details of a new 39-megapixel DSLR camera and comprehensive line of 39-megapixel camera backs.

Based on the Hasselblad H2 camera, the Hasselblad H2D-39 is compatible with the entire range of Hasselblad H System lenses, as well as the Hasselblad V camera lens system. The back will also be offered in three options: the Hasselblad CFH-39, CF-39 and CF-39MS, all designed to match the design and functionality of the H2 camera. The CFH-39 also fully integrates with the power system of the H2, so that both camera and digital back can be powered by the H2’s Li-ion battery. Backs can also be fitted to view cameras using the H-system interface plate for mechanical attachment and flash sync connection to trigger digital capture.

The new backs feature Digital APO Correction (DAC) technology and Instant Approval Architecture, plus Hasselblad’s Natural Colour Solution, which has been developed to eliminate the need for colour profiles based on subject matter. Using the company’s FlexColor imaging software, photographers will be able to produce reliable out-of-the-box colours, with skin tones, special product gradations, and other difficult colours accurately reproduced. The company has developed a new RAW file format called: 3F RAW (3FR), which ensures images captured on Hasselblad digital products are quickly, effectively and safely stored on the available media (CF card, Imagebank, etc). The file format includes lossless image compression, saving 33 percent of storage space. Combined with the architecture of the Hasselblad digital camera, this supports burst capture at up to 35 images per minute.

The new Hasselblad camera and backs will be rolled out worldwide through Hasselblad’s national subsidiaries and channel partners this quarter and demonstrated during the Hasselblad/Adobe.HP “World Tour”, which visits Australia on 13 February. Hasselblad products are distributed in Australia by C.R. Kennedy & Company. Visit www.crkennedy.com.au for full product information.